Cinema Advertising Council

News Stories

Cinema Advertising Closes Out Record Year with Revenue Topping $750 Million for the First Time

Boxoffice Staff • Mar 29th

PRESS RELEASE NEW YORK AND LAS VEGAS, MARCH 29, 2017 — Coming off of a record year for the movies, the U.S. cinema advertising industry continues to thrive and reinforce its position as the ultimate premium video offering, with revenue...

Exhibition Features

Cinema Advertising Celebrates a Record Year

Daniel Loria • Jul 15th

Box office may have had a record year in 2015, but there was no guarantee that cinema advertising would enjoy the same success. The first quarter of the year was dominated by news of the big merger that was not...