The official press release from Fandango:
LOS ANGELES – May 19, 2016 – Sony’s “The Angry Birds Movie” has been catapulted by moviegoers to the top of Fandango’sFanticipation movie buzz indicator, flying high with 87 out of 100 points and leading Fandango’s weekend ticket sales. The new family-friendly animated adventure, the first from Rovio Entertainment, is pacing similarly to Sony’s “Hotel Transylvania 2” at the same point in the Fandango sales cycle.
“Family audiences are eager to check out ‘The Angry Birds Movie’ this weekend,” says Fandango Managing Editor Erik Davis, “and it appears the game’s immense popularity may help it slingshot past ‘Captain America: Civil War’ at the weekend box office.”
To celebrate the release of the new animated adventure, Fandango Movieclips is offering “The Ultimate Trailer for ‘The Angry Birds Movie’” here.
Known for having its finger on the pulse of moviegoers, Fandango’s movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango’s advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment. Fandango is the nation’s leading digital destination for moviegoers and fans with more than 49 million unique visitors per month.*
*According to comScore.