Cinemark Theatres first to adopt single-source solution for in-theatre media marketing with “One Network Alliance” Digital Lobby Experience
Boxoffice Staff
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PRESS RELEASE The Barco and Vision Media alliance are pioneering a turnkey lobby entertainment solution bringing together innovative cinema technologies and in-theatre marketing expertise. Cinemark has consistently been the first exhibitor to embrace new generations of Barco’s cinema solutions to bring cutting-edge entertainment to...