PRESS RELEASE
LOS ANGELES, June 19, 2017 – This week, the cutting-edge mobile movie ticketing platform Atom Tickets and T-Mobile are bringing Paramount Pictures’ Transformers: The Last Knight to millions of T-Mobile customers, with an exclusive offer through the T-Mobile Tuesdays app. Starting Tuesday, June 20, T-Mobile customers can redeem the exclusive offer from the T-Mobile Tuesdays app and purchase their tickets on the Atom Tickets app. If a consumer retrieves the promo on the T-Mobile Tuesdays app, it could be utilized during the movie’s opening weekend, June 20–26.* The fifth installment of the mega-franchise hits theaters tomorrow, Tuesday, June 20, and promises to be the most explosive film yet.
When purchasing a ticket, consumers will be introduced to Atom’s unparalleled moviegoing experience that includes one-tap purchasing, concessions ordering, inviting friends, and bypassing the lines at the theater. Atom users will enjoy the VIP treatment at theaters including during the busy opening weekend for one of the hottest new movies releasing this summer.
“Transformers: The Last Knight will undoubtedly be one of the most popular movies of the summer, and we’re honored to be working with Paramount and T-Mobile to introduce the film to millions of movie lovers,” said Ameesh Paleja, CEO and co-founder, Atom Tickets. “Fans get to reconnect with the characters they love while getting their tickets in the most convenient way.”
With Atom’s social invite feature, users can purchase their ticket and also invite their friends to go to the movie without paying for them. This process eliminates IOUs and allows groups to easily reserve seats together—a crucial benefit for highly anticipated box office releases.
“Fans are the heart and soul of these movies,” said Megan Colligan, President of Worldwide Distribution and Marketing for Paramount Pictures. “Their loyalty to the Transformers franchise continues to inspire us, and we couldn’t be more excited to bring them something special through Atom and T-Mobile for this final installment.”
How Atom Tickets Works:
Atom Tickets re-imagines the most convenient way for users to plan a night out at the movies. The free app and website provide relevant reviews, trailers and synopses to help customers make the best decision on what to see. Moviegoers may then invite friends (via Facebook or their contact lists) to purchase their own tickets to join them. Atom offers streamlined ordering of tickets and concessions from any Android or iOS phone. At the theater, users go directly to the ushers and concession counters, where they simply scan a QR code at tablet kiosks. Paper tickets and IOUs have been replaced by Atom’s innovative platform, which keeps all plans, messaging, payment and tickets in one place.
About Atom Tickets:
Atom Tickets is the first-of-its-kind theatrical mobile ticketing platform. Through its patent pending recommendation and personalization technology, Atom Tickets allows consumers to search for films instantly, invite friends, buy tickets, pre-order concessions and more. Enabled on more than 16,500 screens across the U.S., the platform’s innovative marketing capabilities help studios, exhibitors and brands maximize revenue opportunities. Atom Tickets is available as a free app in the Apple App Store and the Google Play Store and online at atomtickets.com.
*Offer valid while supplies last. See complete terms and conditions at: atm.tk/tmobiletransformers
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