AMC Theatres recorded the second busiest day of ticket sales for a single movie in the circuit’s 101-year history on Monday, November 29 with the pre-sale launch of Sony’s Spider-Man: No Way Home. The superhero sequel came within 1.5 percent of the all-time single day record for one title, set by Avengers: Endgame in 2019.
The circuit boosted interest for the title by partnering with Sony Pictures to offer an exclusive NFT to AMC Stubs and Investor Connect members who bought a ticket for the film’s opening day on December 16. The limited run of 86,000 NFTs was sold-out following Monday’s ticket sales.
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