Cinergy Entertainment Group announced that its Speedway Extreme Karting attraction at Cinergy Midland Tall City in Midland, Texas, will open to the public on Tuesday, May 12, bringing a multi-level, high-speed indoor racing experience to West-Central Texas for the first time. Originally introduced as part of the company’s flagship 100,000-square-foot venue, the Speedway is the final piece of a fully built-out entertainment destination designed to deliver more than just a night out.
The three-level indoor track features high-performance electric karts, elevation changes, and a spectator-friendly layout with clear sightlines from multiple vantage points. It’s fast, it’s competitive, and it’s designed to feel closer to a real racing experience than anything typically found inside an entertainment center.
Unlike traditional karting, Cinergy’s Speedway leans into both the driver and the audience experience. Guests can race across multiple levels while the action stays fully visible, creating an experience that’s fun to watch and to drive. Cinergy Midland Tall City combines luxury dine-in theaters, bowling, arcade games, escape rooms, and a massive sports bar under one roof.
“This is the moment where everything comes together,” said Jeff Benson, the co-founder and chief executive officer of Cinergy Entertainment Group. “We always said Midland Tall City was built to be a complete experience. The Speedway adds that missing gear…it brings speed, energy, and a whole new reason to come back.”
Traci Hanlon, the chief marketing officer at Cinergy, added, “We wanted something that didn’t just sit alongside everything else…we wanted something that could hold its own. The Speedway does that. It’s bold, it’s loud, and it gives guests a completely different way to experience Cinergy.”
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