Lumma

Multicines inaugurated its 12th 4D E‑Motion auditorium on April 25 at Bombolí Shopping, Santo Domingo, Ecuador. The new complex features seven auditoriums equipped with laser projectors and Dolby audio. The 4D E‑Motion auditorium offers full immersion with 72 motion seats...

Lumma has announced a strategic partnership with Harkins Theatres to introduce six 4D E-Motion auditoriums across the United States, set to debut this August at Harkins Norterra in North Phoenix. The six-location agreement includes three installations in Arizona, with three...

Lumma and Regal are continuing a collaboration to implement the roll-out of additional Magnify 8 locations across the U.S., marking a milestone in the expansion of the haptic seating technology. In December 2024, Regal Premium Experience (RPX) introduced Lumma’s Magnify...

Lumma has announced a strategic partnership with Cinépolis Cinemas in Indonesia launching the first Magnify 8 theaters in the country. Magnify 8 made its Indonesian debut in November 2025 across four prime locations that include, Senayan Park in Jakarta, Mall...

Moviegoers at Epic Theatres’ West Volusia, Florida location will now be able to watch a movie augmented by Lumma’s 4D E-Motion immersive seating. Lumma’s 4D E-Motion technology is featured in more than 75 theaters worldwide, with Epic’s West Volusia location...

LUMMA has announced a strategic partnership with Epic Theatres to launch the first 4D E-Motion Theater in the United States, to be inaugurated in November 2025. Epic Theatres of West Volusia, located in Deltona, Florida, will be the first U.S....

Lumma had announced the appointment of Rolando Rodriguez as its newest partner and board member. With over four decades of experience in the entertainment industry, Rodriguez served as Chairman of the National Association of Theatre Owners, Chairman, President and CEO...