Geneva Convention

Julien Marcel, chief executive officer of Boxoffice, received the Paul J. Rogers Leadership Award at the 2019 Geneva Convention—the annual summit of the National Association of Theatre Owners of Wisconsin & Upper Michigan.  The award is given out each year...

Like many other second-generation exhibitors, Gina DiSanto never thought she would follow in her father’s footsteps. After graduating from Bloomsburg University, she spent eight years in sales for Burroughs/Unisys before being drawn back to the family business in 1993. By...

Although the concept of concessions merchandising dates back to the early days of exhibition, the concept’s biggest evolution in the modern era came with the introduction of movie graphic collectibles. Seemingly overnight, collectible cups and popcorn tubs started making their...

We’ve all heard the warnings. The latest technology always seems to be lurking around the corner, poised to become the next “cinema killer.” Exhibition has proved to be resilient, however, weathering innovations like radio, television, home video, cable, video games,...