Following a strong Easter weekend led by the debut of Godzilla x Kong: The New Empire, April kicks off with two major studio releases hoping to counter-program.
The First Omen
20th Century Studios
April 5, 2024 (WIDE)
Opening Weekend Range: $10M-$15M
WEEKEND PROS:
- The First Omen will lean on nostalgia from older audiences familiar with the original franchise as well as the natural appeal many horror films have generated among younger adults.
- After an over-performing $80 million debut, Godzilla x Kong: The New Empire will remain a formidable foe in its sophomore frame with a healthy chance to repeat atop the box office.
Monkey Man
Universal
April 5, 2024 (WIDE)
Opening Weekend Range: $15M-$20M
WEEKEND CONS:
- Marketing and social footprints have left something to be desired in The First Omen‘s case, leading to thus far underwhelming pre-sales.
- Monkey Man could be a slightly challenging sell as an original film in a market that’s been crowded by other male-driven releases in recent weeks.
| Film | Studio | 3-Day Weekend Forecast | Projected Domestic Total through Sunday, March 31 | 3-Day % Change from Last Wknd |
| Godzilla x Kong: The New Empire | Warner Bros. Pictures | $25M-$35M | $119M-$124M | |
| Monkey Man | Universal | $15M-$20M | $15M-$20M | NEW |
| The First Omen | 20th Century Studios | $10M-$15M | $10M-$15M | NEW |
| Ghostbusters: Frozen Empire | Sony | $7M-$10M | $84M-$89M | |
| Dune Part 2 | Warner Bros. Pictures | $5M-$8M | $230M-$233M |
All forecasts are subject to revision/finalization before the first confirmation of opening previews or Friday estimates from studios or official sources.
Theater counts are either studio estimates OR unofficial projections if preceded by “~”.
The above table does not necessarily represent exact ranking as some studios do not finalize weekend location counts and/or an intent to report box office returns prior to publishing.
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