National CineMedia News Stories Exhibition News National CineMedia Unveils The Noovie Trivia Show Boxoffice Staff • May 26th National CineMedia (NCM) has announced the launch of The Noovie Trivia Show in conjunction with the release Top Gun: Maverick. NCM’s latest pre-show experience stars long-time Noovie personality Maria Menounos playing pop culture and movie trivia with stars. The inaugural... Exhibition News National CineMedia Launches Offering in Partnership with Place Exchange Boxoffice Staff • May 12th National CineMedia (NCM), together with Place Exchange have announced the launch of a new programmatic offering with NCM’s Lobby Entertainment Network. The Place Exchange partnership with NCM enables advertisers to reach consumers via in-lobby video placements before and after their... Exhibition News National CineMedia (NCM) Launches New Data Intelligence Platform NCMx Boxoffice Staff • Mar 28th National CineMedia (NCM) announced Monday the launch of NCMx, a new data, insights, and analytics platform using the company’s knowledge and data about moviegoer behavior to connect brands with custom audiences in theaters, as well as on digital screens —... Exhibition News National CineMedia (NCM) Partners with RadIntelligence (RAD AI) Boxoffice Staff • Feb 14th National CineMedia (NCM) announced a strategic partnership with RadIntelligence (RAD AI) on Monday, using their machine learning technology to drive distribution of advertisers’ messages through targeted social influencer networks. NCM is the largest cinema advertising network in the U.S., and... Exhibition Features Back to the Big Screen: Industry Leaders on In-Cinema Advertising’s Pandemic Journey Rebecca Pahle • Jan 25th The recovery of the cinema sector—the ebbs and flows, the changes from market to market, and its eventual return to prepandemic levels—is mirrored by the community of companies that work with cinemas to make their operation possible. Included in this,... Exhibition News National CineMedia Forms Black and Hispanic Cinema Advertising Networks in New Strategic Alliance Boxoffice Staff • Nov 9th Cinema advertising network National CineMedia (NCM) has signed a strategic alliance with NuTime Media, a Black-owned media advertising sales representation company, to better serve marketers looking to reach Black and Hispanic audiences, it was announced today (November 9). Under the... Exhibition News National CineMedia (NCM) Names Ronnie Y. Ng as Chief Financial Officer Boxoffice Staff • Sep 27th PRESS RELEASE — National CineMedia, the largest cinema advertising network in the U.S., has appointed Ronnie Y. Ng as chief financial officer (CFO), effective September 27, 2021. With 20 years of finance, investment banking, accounting and managerial experience, Ng joins... Exhibition News Maria Woods Rejoins National CineMedia as EVP and General Counsel Boxoffice Staff • Sep 7th Maria Woods has rejoined National CineMedia (NCM) as Executive Vice President and General Counsel, it was announced today. That’s the same role Woods held when she left NCM in 2015 after first joining the company in 2010. Based in Denver,... Exhibition News Entertainment Marketing Executive Amy Tunick Joins National CineMedia (NCM) as Company’s First Chief Marketing Officer Boxoffice Staff • Aug 30th PRESS RELEASE — National CineMedia (NCM), the largest cinema advertising network in the U.S., announced Monday that Amy Tunick has joined the company in the newly created role of SVP, Chief Marketing Officer (CMO) to lead its integrated marketing team.... News & Analysis Daniel Hahn Joins NCM as Senior VP, East Coast Sales Boxoffice Staff • Aug 24th Daniel Hahn is joining cinema advertising network National CineMedia (NCM) as senior vice president, East Coast sales, effective September 1. The news was announced today. Based in New York, Hahn will be responsible for sales strategy and revenue growth for... Exhibition News National CineMedia and Screenvision Media Conduct Joint Effort to Assess Moviegoer Sentiment Boxoffice Staff • Aug 16th PRESS RELEASE — Cinema advertising networks National CineMedia (NCM) and Screenvision Media shared the results of the companies’ first joint research effort on Monday, a survey assessing the impact of the COVID-19 Delta variant on movie fans and their movie-going... Exhibition News National CineMedia Signs Advertising Affiliate Agreements with 9 Additional Exhibitors Boxoffice Staff • Aug 11th National CineMedia (NCM), the U.S.’s largest cinema advertising network, has signed extended cinema advertising affiliate agreements with nine exhibitors, including LA Live, Metropolitan Theatres, Golden Star and Movie Scoop, the company announced today. The long-term agreements brings NCM’s Noovie pre-show... Load more stories
Exhibition News National CineMedia Unveils The Noovie Trivia Show Boxoffice Staff • May 26th National CineMedia (NCM) has announced the launch of The Noovie Trivia Show in conjunction with the release Top Gun: Maverick. NCM’s latest pre-show experience stars long-time Noovie personality Maria Menounos playing pop culture and movie trivia with stars. The inaugural...
Exhibition News National CineMedia Launches Offering in Partnership with Place Exchange Boxoffice Staff • May 12th National CineMedia (NCM), together with Place Exchange have announced the launch of a new programmatic offering with NCM’s Lobby Entertainment Network. The Place Exchange partnership with NCM enables advertisers to reach consumers via in-lobby video placements before and after their...
Exhibition News National CineMedia (NCM) Launches New Data Intelligence Platform NCMx Boxoffice Staff • Mar 28th National CineMedia (NCM) announced Monday the launch of NCMx, a new data, insights, and analytics platform using the company’s knowledge and data about moviegoer behavior to connect brands with custom audiences in theaters, as well as on digital screens —...
Exhibition News National CineMedia (NCM) Partners with RadIntelligence (RAD AI) Boxoffice Staff • Feb 14th National CineMedia (NCM) announced a strategic partnership with RadIntelligence (RAD AI) on Monday, using their machine learning technology to drive distribution of advertisers’ messages through targeted social influencer networks. NCM is the largest cinema advertising network in the U.S., and...
Exhibition Features Back to the Big Screen: Industry Leaders on In-Cinema Advertising’s Pandemic Journey Rebecca Pahle • Jan 25th The recovery of the cinema sector—the ebbs and flows, the changes from market to market, and its eventual return to prepandemic levels—is mirrored by the community of companies that work with cinemas to make their operation possible. Included in this,...
Exhibition News National CineMedia Forms Black and Hispanic Cinema Advertising Networks in New Strategic Alliance Boxoffice Staff • Nov 9th Cinema advertising network National CineMedia (NCM) has signed a strategic alliance with NuTime Media, a Black-owned media advertising sales representation company, to better serve marketers looking to reach Black and Hispanic audiences, it was announced today (November 9). Under the...
Exhibition News National CineMedia (NCM) Names Ronnie Y. Ng as Chief Financial Officer Boxoffice Staff • Sep 27th PRESS RELEASE — National CineMedia, the largest cinema advertising network in the U.S., has appointed Ronnie Y. Ng as chief financial officer (CFO), effective September 27, 2021. With 20 years of finance, investment banking, accounting and managerial experience, Ng joins...
Exhibition News Maria Woods Rejoins National CineMedia as EVP and General Counsel Boxoffice Staff • Sep 7th Maria Woods has rejoined National CineMedia (NCM) as Executive Vice President and General Counsel, it was announced today. That’s the same role Woods held when she left NCM in 2015 after first joining the company in 2010. Based in Denver,...
Exhibition News Entertainment Marketing Executive Amy Tunick Joins National CineMedia (NCM) as Company’s First Chief Marketing Officer Boxoffice Staff • Aug 30th PRESS RELEASE — National CineMedia (NCM), the largest cinema advertising network in the U.S., announced Monday that Amy Tunick has joined the company in the newly created role of SVP, Chief Marketing Officer (CMO) to lead its integrated marketing team....
News & Analysis Daniel Hahn Joins NCM as Senior VP, East Coast Sales Boxoffice Staff • Aug 24th Daniel Hahn is joining cinema advertising network National CineMedia (NCM) as senior vice president, East Coast sales, effective September 1. The news was announced today. Based in New York, Hahn will be responsible for sales strategy and revenue growth for...
Exhibition News National CineMedia and Screenvision Media Conduct Joint Effort to Assess Moviegoer Sentiment Boxoffice Staff • Aug 16th PRESS RELEASE — Cinema advertising networks National CineMedia (NCM) and Screenvision Media shared the results of the companies’ first joint research effort on Monday, a survey assessing the impact of the COVID-19 Delta variant on movie fans and their movie-going...
Exhibition News National CineMedia Signs Advertising Affiliate Agreements with 9 Additional Exhibitors Boxoffice Staff • Aug 11th National CineMedia (NCM), the U.S.’s largest cinema advertising network, has signed extended cinema advertising affiliate agreements with nine exhibitors, including LA Live, Metropolitan Theatres, Golden Star and Movie Scoop, the company announced today. The long-term agreements brings NCM’s Noovie pre-show...